I am absolutely gobsmacked at rates charged to advertise jobs online. Why do they carry such a premium?

Here are some of the sites I’ve looked at advertising on (most expensive rates first)

  • Guardian Jobs - £750 for 30 days
  • TheBookseller.com
    • £315 for a month online ad inclusion in one email bulletin.
    • £250 for one-off small panel ad in their weekly magazine – interesting that print is cheaper than online in this case.
  • Chinwag – £149 for 30 days
  • Leed.co.uk – £146 for 30 days
  • LinkedIn – £130 for 30 days
  • PublishingTalk – £60 for 30 days
  • Twitjobs – £49 for 30 days
  • Gum Tree – £28.79 for 90 days – This was exceptionally good value. Very happy with the price, quality, and quantity of responses.
  • Free listings
    • SYP Jobs board
    • BookCareers.com
    • IPG Jobs board

So far, Gum Tree has delivered the best results in terms of quantity (and probably quality too). Second would be LinkedIn.

Edit – Added a few more and corrected LinkedIn & Chinwag sort order